CSR - TVH

CSR

Overview

TVH firmly believes in contributing to society so as to uplift the underprivileged and give them a fair chance in life. To this end, TVH has involved itself wholeheartedly in corporate social initiatives.

Medical Camps

Medical camps are routinely organized at TVH sites for contract laborers and their family members.

Creches & Schools

Creches and schools have also been organized at each site to educate the children of contract laborers. Only qualified teachers are employed at these creeches and schools.

Child Adoption

TVH has adopted more than 700 orphan children from the Indian Council of Child Welfare. TVH also donates to Udavum Karangal, a charity for orphans and the destitute, as well as to other such charities.

Rural Initiatives

Under the ‘Give Life Project’, TVH periodically conducts medical camps in economically backward villages, and organizes day care facilities for the children of the laborers.

TVH – Projects l

Lumbini Square Little Children – Day Care Centre
Purasawalkam, Chennai 600 007.

Vision:

To ensure primary education to children of construction workers under the contract of TVH.
Objectives:
Health awareness
Activity based learning
Personality Development
Environmental awareness
Spread awareness of the complexities that cause children to be physically exploited and vulnerable.

The Project:

The students were enrolled by the end of October after many orientation sessions with their parents. The project began on November 5, 2007. The school building was inaugurated by Mr. Ravichandran, Chairman TVH. Regular classes for students are conducted in English. Various techniques like activity base learning using charts, spell board, building blocks, counting beads, drawing, craft works, rhymes, games and drill are conducted.
Periodical medical check-ups are conducted for the students,and medicines are provided for their ailments.National days and festivals are also celebrated in the school. The Parents Teacher’s healthy relationship is also helping to improve the quality of students.teachers also aid the mothers who share their problems with them.

TVH – Projects ll

Medical Camp at Alamathi village,
Ponneri Taluk in Thiruvallur District on 5th January 2008

Vision:

The major objective of the project is to ensure sage and healthy motherhood and enable the child to acquire its right to birth and healthy living.

Objectives:

  • To provide medical assistance to prenatal and postnatal mothers, and children through regular medical checkups.
    Ensure nutritional needs for prenatal and postnatal mothers by providing them nutritional packages.
  • To educate pregnant mothers through regular workshops on aspects to be followed during pregnancy.
  • Educate mothers to understand the special nutritional needs of new born, notably the value of breastfeeding and the importance of introducing suitable complementary foods at the right age.
  • Protecting children from infection, by such measures as immunization against common childhood diseases and provision of safe water and sanitation.
  • Ensuring that children receive quality care when they fall ill.
  • Reason for Working in the Village:

    Malnutrition is prevalent in the village among women and children. The major factors contributing to it are their food patterns, lack of nutritional awareness, lack of awareness of the facilities available around them, and their accessibility towards them and occupational pattern. Anemia is also largely present among women.

    Services:

    Medical Check-ups: Through the project, a general medical check-up assessing weight, BP, Hemoglobin, diabetics, malnutrition and deficiency will be organized.

    Feedback:

    Through the four months intervention in the village the following outcomes were received.
    A good rapport has been established in the village
    The nutrition packages have increased the health status of the beneficiaries
    The beneficiaries awareness of various health aspects has increased
    The participation level of the beneficiaries has increased.

    Promotional Activities

    Give Life Chennai Marathon organized by Tamil Maiyam and Goodwill Communications Ltd. was co-sponsored by True Value Homes India Private Limited. The Marathon was successfully organized on September 27, 2009. As a part of promotional activity, T-shirts bearing Company’s brand and logo was distributed to the public and the participants of the event.
    TVH sponsored the FIBA ASIA Women Basket Ball Championship ’09 held at Jawaharlal Nehru Stadium from 17th – 24th September ’09.
    TVH felicitated 9 Indian International Players participation in State Level Volley Ball Tournament organized at Chennai from 26th September – 1st November ’09.
    TVH participated in the Mega Job Mela, 2008, on August 09, 2008. organised by Ms. Kanimozhi Karunanidhi, Member of Parliament and Goodwill Communication. Many new recruits were hired into the organization including physically handicapped.

    TVH participated in the Kalaignar 86 Job fair that held in Cuddalore from 6th – 8th November ’09.

    Social Activities in Coimbatore

    Educational scholarships are offered to the deserving students who excel in academics and sports in the Rajalakshmi Mills High School, Coimbatore. The fund was distributed to build basket ball courts and hygienic rest rooms.

    TVH – Coimbatore Marathon

    TVH Coimbatore Marathon is a sports event where the surge of athletism and physical fitness, combined with the human urge of compassion, aimed to inspire the city of Coimbatore. Rotary Club of Coimbatore Texcity and CRPF joined hand to conduct the TVH Coimbatore Marathon, an event to create awareness about the importance of educating the Girl child. It was coordinated through students of the BSMED – Bharathiar University and held on November 22, 2009.

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